“Our site is our showroom. Our window to the world. It reflects the ethos of the brand.”
We are happy to announce that the Winsor & Newton websites are live.
Our ambition is to deliver a rich brand experience to our consumers, with detailed product pages, articles, techniques & educational content to drive awareness and provide consumers with the information needed to make an informed purchasing decision.
You can visit the UK website here – as we announced in previous communications, the site is also available for North America (na), Australia(au) and Rest of the world (row)
The new site design is very intuitive and gives the consumer a smooth experience, and this is delivered with a new site map, navigation and design features, which have been optimized for mobile.
Masterclass Hub
Having listened to consumer feedback one of the most significant changes we have made is to create the Masterclass Hub, a space on the website, containing over 100+ educational videos ready to view, based on your preferred topics, at your own pace.
The Masterclass Hub features:
• All videos available in one place
• Search and filter by your preferred learning topic
• Don’t have time now? Save to watch later
• Enjoyed a video? Like your favourites
• Share videos with your network
Ecommerce
As we communicated before for the initial launch period, Winsor & Newton is launching without eCommerce to start with, but we are working hard to add in the eCommerce functionality very soon – We will keep you updated when this will be launched.
It’s truly a milestone for Colart to re-launch the Winsor & Newton website on the WordPress platform fully managed inhouse and has been a fantastic cross-functional project we are very proud of.
Please enjoy and explore the site!
Download PDF