Corporate Communications Pulse Survey: The Results Are In

May 11, 2022 | |
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| 6 comments

You will remember the last pulse survey on corporate communications we said ..

".. what the past few years have taught us, is the power and importance of communications to ensure we remain connected. With this in mind, our focus has been to improve our communications across the business with increased openness, regularity, and rhythm. Keeping you informed about topics linked to your work is essential, but that is not all. We also want to keep you connected with other features of the business such as our culture; sustainability; diversity, equity & inclusion (DEI) and our fantastic brands".

A huge thanks to all 206 people who participated in the survey which was distributed in English and French.  Watch the video below for a summary of the results and actions we will take.

In English

Note the Chinese video version will be published in this article at a later stage.

In French
New topics that you'd like to see in Colart News

We received 204 suggestions to this question.

A document has been developed to be distributed across the business and consider whether suggestions are viable and implemented.  Findings will be communicated back.

Common themes include:
Monthly business and sales updates on performance; Publishing weekly favourites; Employee and departmental spotlights and recognition; More news from Brands including artist spotlights, product knowledge and NPD announcements; Industry and competitor information; More Sustainability, Wellbeing and DEI communications; A bigger focus on manufacturing sites and distribution centres.

Our Summary: These suggestions are brilliant and also align with some ideas that are in pipeline planning.   

New topics you would like to see in Town Hall Meetings (THM)

We received 202 suggestions to this question.

Like the Colart News, a document has been developed to be distributed across the business and consider whether suggestions are viable and implemented.  Findings will be communicated back.

Common Themes include: A callout for more internal and external guest speakers; Live Polls open for discussion; Colart People and Recognition; From the Brands – artist spotlights, brand education and NPD updates; More frequent strategy and analytics updates on business performance; Updates from local commercial teams; More DEI and Sustainability updates; In Dennis’s session; More frequent business updates; Industry, finance and commerce updates; Broaden books to media recommendations; More updates on Lindengruppen and owned companies; More exposure to manufacturing, logistics and supply chain actives .

Our Summary:  with some good suggestions in place we will review and plan to deliver more of what you asked for.

We asked you how you like to consume information

This is ranked in order as reflected in the image opposite.

Our Summary: The top three preferred platforms to consume information are as expected and we will continue to deliver information across a variety of channels depending on the content.  Podcasting is very new to Colart and understandably scored a lower rating.  We will continue to explore this channel and value your feedback to help us improve.

 

Our Closing Comments

It is outstanding to see the value so many people place on information being communicated.

This has been an insightful pulse survey highlighting trends and preferences that we suspected but are now confirmed.  This means we’re on the right track in some aspects.  There has also been some great new ideas come to light to be explored. 

Standout requests are performance updates, business education and brand education

Applying “less = more”, we will do what we can be working steadily through your suggestions and continue to update you on the progress.

Thanks to everyone for your participation and time taken in suggesting your ideas.  Keep them coming!

Do you have further comments based on what you have just read?  Then include them in the comments box and start a dialogue. Speak to your manager.  Speak to your local HRBP. Speak to a GLT member.  Speak to Comms.  Your voice will always be heard.

 

Comments

  5. Fabulous video Gareth and excited to see how these new ideas bring further improvement to our corporate comms. Looking forward to working with you and supporting on this exciting (and often undervalued) part of our business.