Winsor & Newton and Liquitex in Blicks San Diego

On Sunday 8^th June, Blicks San Diego opened a new store. A 3 day set up prior to store opening involved Jasen Sherer and John Mark Eastman from the US and Ruben Nunkoo from Head office to build and set up the merchandising systems for both Winsor & Newton and Liquitex in the store. This involved checking all the equipment prior to build and making sure that everything had been delivered to the store, graphic communication and product ranges inorder to show both categories in the best light possible.

A busy and long few days resulted in a great build and an exceptional look for the brands and categories in a prominent position in store and in San Diego. The feedback from the Blicks project manager was very positive and very impressed at the efficiency of the build and the fill of product leaving the display ready for opening day. We’re excited to see what the feedback is from the store opening and the customer experience around the displays. As usual with any builds, there are always going to be unexpected surprises and issues to overcome.

In this case it was merchandising kit in various parts of the store to locate, and some amends to some of the merchandising kit – but all overcome with a great result.