New Starter Announcement: Moran Desmarez

Moran will be instrumental in driving the performance of our ecommerce platforms in Europe, ensuring campaigns and trading activities are optimised to deliver the best possible results.

Moran brings over six years of hands-on ecommerce experience, with a proven ability to optimise site performance, deliver impactful trading campaigns, and enhance the online customer journey.

Drawing on a strong background from his time at Boohoo and Lookfantastic France, Moran has managed promotional execution across UK and international sites, ensured homepage and category content is aligned with brand campaigns and seasonal plans, and tailored offers to specific markets.

He regularly analysed performance using Google Analytics and other reporting tools, implemented A/B testing and site optimisation initiatives, and collaborated with marketing teams across affiliates, social, and CRM channels to drive engagement and conversion.

He also played a key role in planning and delivering major online events such as Black Friday and Christmas, ensuring they achieved strong commercial results.

Let's welcome Moran to the Colart team.