Charlotte Caton takes on new role as UK and Snazaroo Marketing Director

April 29, 2025 | |
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| 23 comments

I am pleased to announce that from 21 April, Charlotte Caton has taken on the newly created role of UK and Snazaroo Marketing Director following the decision to combine the role of the Snazaroo Brand with that of UK Marketing.

In her current role as UK Head of Marketing Charlotte has been instrumental in developing a Brand-centric culture within the UK business, cementing Colart’s Brand leading position in the UK market. I have every confidence that she will bring this strong Brand and consumer focus to the Snazaroo Brand, building on the strategic foundations that have been laid and ensuring a consistent execution of the Brand growth levers across the markets.

Charlotte says:

I’m thrilled to be taking on this additional responsibility within the business, and I would like to thank Colart for its support and encouragement in helping me to reach this point. I am looking forward to working closely with everyone as we continue to build and grow the Snazaroo brand, especially Lucy and the team in Minehead. I am also delighted that I still get to work with our amazing UK team. There are lots of exciting opportunities ahead for Snazaroo. Watch this space!

Tracy Chalkley, Snazaroo Senior Brand Manager will report to Charlotte and will, I am sure, be very warmly welcomed into the UK Marketing family. Charlotte will continue to report to Anthony Taylor for the UK Marketing part of her role and will report directly to me for Snazaroo. I look forward to supporting Charlotte as she continues the next stage of the Snazaroo Brand’s development.

I am sure that you will join me in congratulating Charlotte on her new role and in wishing her every success.

Gail Pasquier

Comments

  2. Congratulations Charlotte! I have no doubt you will do fantastic in this new role; you have done a great job leading us in the UK Marketing team these last few years and I’m sure your expertise and skillset will be very valuable to Snazaroo. And of course, a big welcome to the UK team to Tracy : )

  8. Congratulations Charlotte, so deserved! You have done a tremendous job leading the UK team, creating a really robust foundation, ready to take on another exciting challenge with Snazaroo. Really looking forward to having Tracey join our lovely team.

  20. Charlotte I can still remember your interview! you have shown so much professional development this is well deserved. Its been heart warming to see your confidence grow and excited for you to get stuck into this new broader role. Welcome to the world of 2 hats! 🙂 happy to support whenever you need me.