Growth in the Snazaroo Kids Instagram

August 5, 2024 | |
Views: 43

Our brand vision is to get a kit in every household with a child under 10 and Instagram has been instrumental in showcasing our creative collaborations with beloved children’s brands like Gabby’s Dollhouse, PAW Patrol and children’s book publisher UCLAN publishing.  Through these collaborations and working with influencers we have been able to captivate the imaginations of our young audience who often view the channel with their siblings and parents.  The account has played a crucial role in our brand’s strategic pivot towards engaging children under 10, offering vibrant and engaging content tailored specifically for this age group. The enthusiastic response highlights the success of our efforts and the continued demand for kid focused content and inspiration.

For example, PAW Patrol is still the no 1 global pre school animation and revolves around positive values and lessons for kids through the entertainment media.  It has a strong overlap with the SNAZAROO target audience and shares the same attitude and values.  As part of the partnership we have launched 7 packs in UK & Europe that allows children to become their favourite pup and we will also launch in North America at the end of this year.   To support the packs and create exciting activations in store and online we have a full toolkit of assets for local regions to bring the partnership to life and create demand. 

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In regard to social media, SNAZAROO uses this communication channel to drive recommendations and referrals to other households where we have not yet penetrated and we would like to ask you to get involved and help us in this mission.  Simply  by sharing our posts and/ or @snazaroo kids with your followers to help the brand to drive many more referrals and interest in purchasing a face painting kit from SNAZAROO.

So, from the Snazaroo Team....please get involved and share the posts with friends and family!